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The Definitive Guide to Creating an Internal Communication Strategy

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Many managers and business owners fail to develop an internal communications strategy. This might not be an issue for a small team where everyone has a similar understanding of what is expected. However, as a company grows, developing a coherent internal communication strategy becomes more important.

Without a clear internal communication framework, larger organizations risk facing inefficiencies, misaligned priorities, and even employee dissatisfaction. Miscommunication or lack of communication can lead to duplicated efforts, missed deadlines, or confusion about responsibilities, which ultimately affects a company’s performance and morale.

In this guide, I’m going to show you how to create a successful internal communications strategy in just a few steps. Before we get into that though, it’s worth briefly covering what internal communications are and why it’s so important for large firms to establish an internal communications strategy.

, I’m going to show you how to create a successful internal communications strategy in just a few steps. Before we get into that though, it’s worth briefly covering what internal communications are and why it’s so important for large firms to establish an internal communications strategy.

What is an internal communication strategy?

Internal communication, as the name suggests, is the transmission of information between people and departments in an organization. It takes place across all levels of a company.

A coherent internal comms strategy is particularly important for large firms with hundreds or thousands of employees. A clear internal communication strategy will help you share company goals, expectations, and successes. It is also an opportunity to increase employee engagement.

A clearly defined approach ensures that everyone within the company receives proper information on time. This creates transparency, develops employee trust, and helps avoid misunderstandings or double messages. Such a scenario might involve keeping team leaders up-to-date about company decisions to align all employees further and eliminate confusion or uncertainties over currently undertaken projects.

Internal communication is, rather obviously, the opposite of external communication. The graphic below illustrates some common communication channels for internal and external communications.

Effective communication

Effective communication is at the core of everything you do. It can help reduce conflicts between teams, help you keep your best staff, and improve productivity. For example, according to the McKinsey Global Institute, simply using a workplace social media platform can improve productivity by as much as 25%.

Along with improving productivity, internal communication strategies also play a critical role in employee retention. Clear communication fosters a sense of belonging and purpose; it shows employees that their voices are heard and valued. This holds particularly true for remote or hybrid teams: effective communication bridges the physical distance and keeps everyone connected to the company’s culture and mission.

Finally, an internal communication strategy is not just about what is communicated but also how it is done. The tone, cadence, and manner of communication can have quite an effect on how your employees will view the leadership and themselves in the corporation. A proper balance of formal updates and friendly, engaging content is critical in order to maintain trust and enthusiasm among your employees.

How to develop an internal communication plan in 8 simple steps

Your internal communication strategy needs to be unique to the needs of your company. However, it will draw from successful strategies used by established firms in your sector. So let’s have a look at how to develop a successful internal communication plan.

Step 1: review your current approach

Your first step is to review your current internal communication strategy. As part of this initial review, you should list the communication channels you use to communicate with colleagues. You should also consider how information is shared across your company both formally and informally.

Even if you have not formalized your internal communication strategy, there will be communication matrix you are using to communicate with colleagues working for the company.

Communication channels

For a large organization, interviews with people from different departments could be insightful. For example, you might find out colleagues are using a communication channel you are unaware of.

In addition to the things listed above, consider how your current strategy is performing, with particular reference to any pain points you can spot. Think about what’s going well, too. This internal communications strategy review will give you a baseline that you can work from.

If you want to upgrade your communications technology, you could look into buying an automated phone system. This can improve both your internal and external communication. You can also segregate your contacts into groups, so you can easily target your messages to members of your sales team or project managers

Step 2: choose your metrics for success

To assess the success of your internal communication strategy it is important to set some metrics for success. These will be your Key Performance Indicators (KPI). The metrics you choose will ideally be quantifiable.

You might choose to include some unquantifiable metrics. For example, you might want to improve the office culture, but this is a difficult metric to measure. If this is the case, you will have to use an unquantifiable metric to judge success.

Below are four common internal communication goals to consider when developing your strategy:

  • Employee Engagement – Anything regarding how your employees engage with your messaging falls under this heading. This includes likes, reactions, and comments. Overall employee engagement metrics are also a good indicator of what materials are most useful to staff.
  • Reduced Employee Churn – An effective internal communication strategy that addresses staff concerns could result in lower staff turnover. This could be measured by the HR Department.
  • External social media metrics – If you’re using internal communications to foster employee advocacy, a good metric for success is improved social media metrics stemming from staff members sharing your content.
  • General business improvements – Ideally as you roll out your new communications strategy, you should notice a decrease in project management issues. These could include a reduction in misunderstandings across different departments and improved efficiency.

Take care when setting the metrics of success for your internal communication strategy. For example, sharing the fact that likes and comments on an internal communication platform is important might cause your colleagues to be more active on the channel. However, this increased level of activity might have no benefit to the company.

Step 3: set goals and timelines

Just like developing a business strategy, it’s important to set clear goals and a timeline for success. The goals you set can be varied, but they should align with your business objectives.

S.M.A.R.T. framework

A good system to use when setting your goals is the S.M.A.R.T. framework. That is, your goals should be:

  • Specific: you need to be clear on what you want to achieve
  • Measurable: ideally the goal should be quantifiable so you can measure success
  • Achievable: your goals need to be realistic
  • Relevant: they should be relevant to your main business goals
  • Time-specific: set a clear deadline or timeframe for when a goal should be reviewed or completed

This last point is perhaps the most commonly overlooked, but ignore timelines at your peril. They are essential for judging success.

While you can implement a new strategy overnight, some of your desired outcomes will have delayed reactions. For instance, it will take a certain amount of time for employee engagement with internal messaging to improve given that people need to respond to your new strategy.

Step 4: define and segment your audience

When developing your internal communication strategy it is important who your staff are. Not all of your employees alike, and they certainly don’t all need to see the same messages. An internal communication strategy that provides all employees with the same messages can bury critical information.

It’s important to segment your audience by department or job function. The information you send should be relevant to their needs. For example, you might decide to run a new incentive for a sales team. This program is only relevant to their department.

If you are creating an internal communications strategy for a large firm, you might need to design a unique communication strategy for each department. In much the same way, a multinational firm will probably want to develop separate internal communications strategies for the global, regional, and national levels.

Step 5: choose your communication channels

The communication channels you choose to use will be informed by your goals. It’s important to utilize several internal communication channels to distribute important messages. For example, you can easily share information by email, but improving ownership of tasks or gaining new perspectives will probably require a multi-pronged approach.

On the other hand, creating a new blog or website for internal communication can take a bit of effort. You’d have to pick a domain, choose a web hosting service, and design it so it’s easy to use. You can also select managed WordPress hosting, if you do not want to indulge in the technical details of making your site live and focus on the content only.  But this can be a great place to post official announcements and avoid confusion for important matters.

Breaking down your goals according to the impact it can have against the effort it will take to achieve will help you choose what mixture of communication channels to use. You can use the action priority matrix to figure this out.

Action Priority Matrix

The key to success is a coordinated effort which uses several different channels. Internal social media platforms are good for day to day communications, as well as fostering an atmosphere of inclusion and cooperation. Then emails and standup meetings can be reserved for regular high-level updates.

Ideally, you need a separate communication tool just for your internal team. Having a dedicated team chat app will make communication faster, more streamlined and more efficient. Moreover, modern team chat apps have a range of other features besides textual communication, including audio and video calls, screen sharing, project management features, as well as various useful integrations with other apps.

Step 6: implement your communication plan

The implementation phase of your internal communication strategy is essentially a case of populating your publishing calendar. The content calendar will include all channels of communication, including content marketing on your blog, internal company emails, and more.

You should try to create an overview of the coming year. This will help you to identify how frequently you should use various channels.

Don’t spend a lot of time filling in the specifics of your content calendar too far into the future. Your content calendar should be adaptive, this way you can adapt it to incorporate things as they come up. When planning, make sure to assign responsibilities. Note down the channel, the message, the date it will go out, and who is responsible for completing the task.

Finally, communicate with clarity. Check your grammar, not just for propriety but for clarity.

Step 7: measure your progress

Now it’s time to return to our metrics for success. At least once a quarter you should evaluate the performance of your internal communication strategy and implement improvements where possible.

A review of your internal communication strategy should also incorporate employee feedback. This allows you to get insights from your target audience. An employee survey is a good way of doing this.

Your employee survey should include an overall rating of your communication efforts. It should also provide your colleagues with a chance to share their opinions on what is working and what is not. Without this feedback, it will be difficult to improve your internal communication.

Consider using analytics tools to monitor the reach and engagement of internal communications. Metrics such as email open rates, intranet activity or attendance at company meetings can help you assess whether your strategy is resonating with employees. The tools could be pulse surveys or engagement dashboards that provide real-time data and identify trends or potential problems early on.

Remember to analyze qualitative and quantitative data. While general views can be seen in employee surveys and numerical metrics, in-depth one-on-one interviews or small focus groups can bring out certain nuances. These may indicate what acts as a barrier to effective communication, like unclear messaging or a lack of accessibility for remote or multilingual employees.

Finally, set a benchmark to create year-over-year comparisons that will be useful. Having a culture of continuous improvement will make sure that, with time, your strategy will grow to fit changing business needs. Communicate back the results of such review processes to employees frequently; doing so also speaks to building trust in being transparent.

Step 8: gather feedback and refine the plan
Once you’ve measured your internal communication strategy’s performance, it’s time to gather feedback from your employees to refine your approach. Feedback is crucial for understanding the effectiveness of your strategy and for identifying areas of improvement.

Start by asking employees for their thoughts through surveys or informal check-ins. Include an overall rating of your communication efforts and give employees a chance to share what’s working and what’s not. Their insights will help you understand whether your messages are reaching the right people, whether the tone is appropriate, and if the communication channels are effective.

You can also use focus groups or one-on-one interviews to get more in-depth feedback. These sessions can uncover specific issues, like whether your messages are clear enough or if remote employees feel disconnected. Make sure to take notes and look for recurring themes that highlight potential barriers to effective communication.

After collecting feedback, analyze the results and adjust your strategy accordingly. Share the findings with your team to show that you value their input and are committed to continuous improvement. Whether you decide to change the channels you use, tweak your messaging, or adjust the timing, be sure to act on what you’ve learned.

Lastly, communicate back the changes you’ve made as a result of the feedback. This transparency will help build trust and demonstrate that employee opinions matter. By incorporating feedback and adapting over time, your internal communication strategy will continue to grow and meet the changing needs of your organization.

Conclusion

This guide aimed to provide you with a comprehensive framework for developing an internal communications strategy. In the eight steps listed above, we covered everything from how to review your current strategy through to how to set clear actionable goals that align with your business objectives.

The business benefits of a successful internal communications strategy will naturally result from this clear strategy. Through an open feedback loop, you can slowly improve your internal communication strategy that benefits your colleagues and the business.

Besides, a strong internal communication strategy does more than grease the wheels of everyday operations; it fosters community and alignment across the organization. When the lines of communication are clear, accessible, and engaging, employees feel more connected to the mission and values of the company. This can boost morale, but also increase productivity and retention rates.

This should be viewed as a living strategy that ebbs and flows with the constantly changing needs of your team, alongside ever-changing industry trends. Periodic review and refining the approach will ensure your organization prepares for any potentially difficult corners ahead in hybrid working environments or integrating new communications technologies. In so doing, you are being proactive, and responsive, and solidifying your organization’s culture with more connected team cohesion.

In all, internal communication is not a one-off project; rather, it is a growing and improving journey. Follow these steps and commit to ongoing evaluation for the setting up of your organization for long-term success.

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The Power of Collaboration: Exploring the Dynamics of Group Coaching

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The working world is changing. And employees know that. But what’s changing goes beyond the ever-growing debate of whether employees should physically return to their workplace. 

With the growth of Artificial Intelligence (AI) tools, workplaces are adapting to accommodate the need for new skills, demonstrating the necessity for professional development and coaching in the workplace.

While some may believe AI removes positions, it’s doing the opposite. It’s created jobs and skill sets that haven’t existed before, forming a new landscape for the digital world. The problem isn’t that AI is taking jobs, but that workers are not yet ready for the roles that AI has created.

According to the University of Phoenix’s Annual Career Optimism Index of 2022, 40% of those surveyed said they “worry their job skills will become outdated because of advancements in technology such as automation, artificial intelligence, and robots.” These workers know that the time for upskilling is now. More than half of those surveyed said they must learn new skills within the next year to continue their careers.

And they want to work with employers that recognize that need and offer opportunities to challenge themselves and help them step into the newly-created roles. 68% of those surveyed said they would stay with their employer throughout their career if the employer provided opportunities to upskill.

Professional development is essential for retention, but it’s costly and intimidating for workers. 

What is group coaching, and why does it work? Let’s get into how this form of coaching can help your staff upskill.

What is group coaching?

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Group coaching is a type of professional development where a coach works with a small group to help them learn new skills and reach their goals. During one-on-one coaching, only one employee works with the coach and receives their attention. With group coaching, all members have a common goal. The coach may set aside time to work with each member individually, but they generally meet and work as a group. 

What does group coaching look like?

Group coaching can look different depending on the environment. For example, outside the workplace, you may see group coaching as an online course where one coach works through presentations and provides activities to their subscribers. 

Group coaching may be more nebulous, with a larger group of people working through the content on a website and coming together to chat about the work, with the content’s creator chiming in to assist.

But in the workplace, group coaching typically involves one expert guiding a group of coworkers through lessons. If you work in an office setting, you might set aside a standard meeting time when the coach and group members can meet in person. Or, if you’re remote, you might set up a video call for presentations and use team collaboration tools to work on activities together. 

Ultimately, the main aspect of a group coach that’s always necessary is that everyone in the group is working toward a common goal. That goal helps guide the creation and focus of the coach’s presentations and activities. 

Group coaching may be for one team at a time. For example, you might have your company’s teams work in a separate group coaching session. But because group coaching centers around a common goal, you may find that cross-team group coaching is just as beneficial, if not more. 

You can survey your employees about what skill sets they want to work on and create groups for coaching based on their answers. This step can help you harness more diverse skill sets on each team and encourage cross-team collaboration.

What are the benefits of group coaching?

1. Prevents silos

Your company is looking to adopt a new AI tool. You have assigned one person as the expert on the application. They know all the ins and outs of how to use it. 

But that one expert is the only person who knows how to use it. As a result, the rest of your employees continue to work on more time-consuming processes without realizing how the AI tool could benefit them. 

Without realizing it, you’ve created a knowledge silo. Unfortunately, silos are a common part of many workplaces. In addition to knowledge silos, you may also have data silos. One team may store their essential data using one application, while another group may keep theirs somewhere else. All the while, they may not realize that they could benefit from each other’s information. The lack of oversight over each other’s data may also diminish the information’s quality. If these teams aren’t working together, your company may not be using the data optimally.

Group coaching can help stop silos in their tracks. By putting together a group of people who want to reach common goals, you can help them develop essential skills that benefit the whole company. 

If you pulled together a group to learn how to use the new AI tool, you would no longer have the issue of just one person who could utilize it. Ultimately, you would save time and resources by allowing more company members to access a tool that would make processes more manageable. 

Organizing your group coaching around a common goal rather than simply creating groups according to teams can also facilitate more learning throughout your company. For example, if someone from your marketing, customer success, sales, and software design teams wanted to learn how to use the AI tool, they could bring those learnings back to their groups, spreading the knowledge and further helping the company.  

2. Allows collaboration and learning from each other

An expert is an essential part of group coaching. But the group doesn’t just benefit from one person. They also learn from each other.

The coach isn’t just a coach. They are also facilitators. They may teach the group as experts, but they also should facilitate discussions among the group and create activities to promote collaboration. 

Say you organized a group coaching session for your newest sales representative. You should develop activities such as researching prospects and developing lead-generation strategies together. In addition, you might have them practice sales calls with each other.

While the coach may be able to offer guidance, the reality is that every person in the group also has something to offer. Each comes with their own experience and background, which they can use to assist each other. 

Perhaps one sales representative learned a great tip about engaging a potential customer from their previous company’s sales team lead. They can bring that strategy into the discussion, which their fellow sales representatives can use during their sales calls.

Beyond their experience, working as a team can also help each other see different points of view and learn different problem-solving techniques. For example, if someone struggles to understand a concept, another group member may hold the key to offering an explanation they can comprehend. 

3. Develops camaraderie

Beyond collaboration, group coaching also helps coworkers develop trust in each other. By working towards a common goal, the group members can learn who their coworkers are. Ultimately, the time spent together helps them see each other in a new light. 

This new camaraderie is an especially valuable part of cross-team group coaching. Generally, a sales team member is likely to spend more time with someone on their team than someone on another team. As a result, most meetings they attend will be with their group; they likely sit around people who also do sales; and they generally know their team dynamics better than their other coworkers. 

While doing cross-team group coaching is one way to help prevent silos, it’s also beneficial for developing camaraderie across your company. Trust and fellowship create a healthier, happier, and ideal work environment where people feel listened to and supported, even beyond their team’s boundaries. 

4. Diminishes intimidation

No one knows all the answers. But a part of coaching is questioning your employee and asking them to think about solutions. In addition, you want them to develop their problem-solving skills, which means that you can’t just provide them with answers all the time. 

But being questioned one-on-one can be intimidating and the opposite of what you want from professional development. You want your employee to come out of professional development feeling more confident and ready to tackle new challenges. But not knowing the answers during one-on-one questioning may make them feel less self-assured. 

Group coaching prevents all the attention from falling on one person. During individual coaching, the one person receiving the coaching may get their coach’s undivided attention, but that’s not always a good thing. In a group setting, each member won’t feel they need to know all the answers. They can offer solutions, but they can also spend time listening to coworkers’ responses. 

Listening is also part of what makes group coaching so beneficial. By hearing their coworkers’ thought processes, they can develop their listening and retention skills, while also honing the skills they initially came to group coaching to form. And because they’ll feel less intimated, they can focus more on the task rather than being stuck in their heads.

5. Fosters a culture focused on learning

By investing in group coaching, you’re showing your employees that you care about their growth. In a time when people are greatly concerned about upskilling, you want to create a workplace where your employees know that they will continue to advance their skills and, therefore, their careers.

By fostering a culture of learning, you’re demonstrating to your employees that you value them and want to help them face the challenges that may arise as the working world adapts to new tools and technologies. In addition, as the modern working world changes, legacy positions may become obsolete. 

But new roles will replace them. Upskilling is one part of the puzzle, but so is reskilling, as your employees may need to develop entirely new skill sets for these roles. Rather than hiring new workers, you can invest in your current employees’ future through professional development, like group coaching.

Your employees want to learn, so it’s up to you to provide them with opportunities. Group coaching helps you develop a company filled with employees honing their skill sets, both professionally and interpersonally. These group members learn from their coach, but they also learn from each other. When you make learning a part of your company values through group coaching, you’re setting your company and each worker up for success.

Are you ready to pump up your group coaching?

Employees are looking to upskill right now. And they’re willing to look for companies that offer the opportunity to develop new skills if their current employer doesn’t. 

If you want to retain quality workers, you have to retrain them. With the digital landscape changing constantly, the modern workforce requires new skills.

Investing in professional development is vital to keeping your employees feeling supported, but group coaching goes beyond professional development. With group coaching, you can train more people at once and allow them to learn from an expert in the skill set they want to develop. 

Some of the key benefits of group coaching include:

  • Preventing silos by sharing knowledge and tools across departments
  • Encouraging collaboration through shared experiences
  • Strengthening communication, including listening, feedback, and problem-solving skills
  • Building camaraderie by connecting people across teams and roles
  • Reducing pressure, as group settings often feel less intimidating than one-on-one coaching
  • Creating a culture of learning that signals your investment in employee growth
  • Promoting skill transfer as new knowledge spreads organically within teams
  • Boosting engagement and retention by helping people grow where they work

Beyond skills, group coaching fosters interpersonal connections and breaks down barriers between departments, helping to build a more cohesive and confident workforce.

Through working with new people, you can also help cut down on the development of silos throughout your company. And by using group coaching instead of one-on-one coaching, you can also keep the intimidation levels down, making your employees better, more confident learners. 

Learning is precisely what you want to keep at the forefront of your company’s culture. Your employees want to learn. And they want to know that you care about developing their skills and knowledge. A learning culture benefits every aspect of your company and makes your business more likely to be ready to embrace whatever the future holds. As long as you offer opportunities to keep learning and growing through professional development, like group coaching, you’ll be able to prepare your employees for every challenge that comes their way.

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18 Experts Share Tips for Businesses Switching to Remote Work

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The world is going through a lot right now, with the current outbreak of the coronavirus. Lots of things changed in recent weeks, and most prominently, a lot of companies switched to working remotely. While remote work is far from a novelty, many companies are now giving it a go for the first time just now.

To help out everyone who is dipping their toes in remote working, we’ve gathered a few remote work experts to provide their insights and answer one question:

What is your best piece of advice for companies who are just starting with remote work?

Here are their thoughts.

18 Experts share tips for businesses switching to remote work

DMYTRO OKUNYEVFounder of Chanty

” It’s essential that you promote a healthy lifestyle, as difficult as that may be. You should be setting time to exercise for all your team members to keep them in shape. There are plenty of benefits to exercising, including improving your overall health.
If you want your team to feel good and perform well, you need them to be healthy and rested so that they can work effectively.
I like to lead by example, so I work out every morning. “

ADAM HEMPENSTALLCEO and Owner, Better Proposals

” Focus on goals rather than time spent working. The great thing about remote work is that you don’t need to work 8 hours per day.
Instead, give each of your employees a goal and make sure they stick to their outcome. As long as the goal is completed, their work is done for the day. “

MAKSYM BABYCHCEO at SpdLoad

” The more structured and transparent your processes are, the more rapid your growth is.
It is a huge business advantage to have processes that help your team members hit their goals without undue control. “

MELANIE AMINIMarketing Director at ScholarshipOwl

” Other than the internet and tech support, it is the most important to have firm, written boundaries for working hours.
Before the WFH life begins, you must set the number of hours they must be online and rules/best practices to follow, but you must also trust your employees.”

KEVIN INDIGVP SEO & Content at G2.com and Founder of kevin-indig.com

” Do a virtual standup. My teams and I share our top 3 tasks for the day to create alignment and connect. It doesn’t have to be a video call and it doesn’t have to be that long. Just a quick update.
The cool part is that this helps you to focus on what success looks like. It’s not just for others but also yourself. “

KENNY TRINHCEO of Netbooknews

” Nothing is more important to remote team communication than the team’s digital inbox. Without the ability to have organic, in-person interactions, employees can easily fall victim to “out of sight, out of mind.”
Thus, it’s critical to create a tech stack that provides multiple avenues for communication. “

SHAWN BREYEROwner of Atlanta House Buyers

” Each week, a full team meeting should be held to review the KPIs of each member.
It makes them feel like they are accountable and they see how other team members should be performing. If there are people who aren’t getting results, the team needs to discuss if it is goal, team or resources related.
When that person or the team finds if the trend is that no one ever meets their goals, the leadership needs to determine if people are lacking training and resources or if they are not a good fit for the team.

DARREN VIRASSAMMYCo-Founder and COO, 34 Strong

” Make sure to have your 1-1s with each team member. Use this disruption as a chance to pause, evaluate what really matters, and grow as a manager. Each shift has to get the team focused on what’s still strong.
There’s an opportunity to realign the team’s work with core values. It’s a chance to strengthen the rhythm for completing work and keeping team members engaged during these unprecedented times. “

CATHY DECKERCo-founder and Principal Decker/Royal

” Don’t micro-manage, don’t call unexpectedly to time how long it takes to answer the phone, and don’t plan unnecessary meetings. Hold your team members accountable to their deliverables, and then allow them to do their jobs. “

ANH TRINHManaging Editor, GeekWithLaptop

” Ask an experienced co-worker to show the ropes to the rest of the team. Having someone who knows the ins and outs of the remote work environment can quickly instruct members on how to work properly and productively within a week or so is a great way to get started. “

BRET BONNETCo-Founder/President, Quality Logo Products

” Be ready to work twice as hard. Make as many team projects as possible, even if they don’t have to be. The more opportunities to work together, the less likely team members are to feel disconnected and the more productive they’ll be! “

MONICA EATON-CARDONECo-Founder and COO, Chargebacks911

” Make sure that any individual working from home feels supported. It’s important to remember that even though your employees are not physically in the office, the communication line ought to remain open. “

KATARZYNA IWANICHCo-Founder, Insightland

” Keep a written agenda such as online schedule with a list of online meetings and tasks for specific days. It helps to plan your job and be efficient in time management.
At the same time, if the team gets stuck with some part of the process, working with deadlines gets easier. “

MARK WEBSTERCo-Founder, Authority Hacker

” The first thing to do is to get everyone aligned to a strict “communication time.” The thing is, distractions are normal at home.
It’s important to synchronize and have a non-stop 8–10 AM slot every day (or week, whatever suits your team) for the team to be online, available and present for anything that occurs on a day to day basis. “

BEN TAYLORFounder, Home Working Club

” My main piece of advice is to trust your team and don’t introduce rules for the sake of it. If you’ve recruited and managed people well, trust shouldn’t be an issue.
Some excuses are generated reasons for things like enforcing instant logins or using screen monitoring software. DON’T DO THESE THINGS.”

ANGELA PEACOCKCEO, PDT Global

” Recognize that the fears of your employees may not be the same as yours. While you are worried about productivity and how to keep your business alive through this strange time, some of your staff might be worried their children won’t get into school shot during the next year. Others among them may also be anxious about whether the technology is going to let them down and they won’t be able to work. “

JARRED KESSLERCEO and Founder, EasyKnock

” Use the time to exercise your brain and your health. It’s a huge stress reliever and keeps your immune system boosted.
Go outside if you live alone and pick up the phone if you live with others. If you interact with a loved one once a week at a minimum, you keep your brain more alive than ever. Ask them how they are doing live.”

TAPAN PATELCo-founder, Third Rock Techno

” For a smooth transition to a culture of remote working, facilitate time communication. Ensure that your team is equipped with a proper computer and high-speed internet at home.
Help them get all the resources they need to collaborate with each other efficiently. Clearly explain to the team the processes that you plan to follow while everyone is working remotely. “

Conclusion

If you and your company are new to remote work, don’t get scared away by the few challenges it has. Instead, focus on the many positives and you will see that you and your company can be just as productive when working remotely, if not even more. If you have any tips besides the one shared above, please share them with us in the comments to this post.

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4 Common Problems of Virtual Teams are Solved

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Low-stress level, no commute, no shoes, PJs only, spending more time with family and friends, and so much more. Sounds neat right? According to some studies, remote work has brought higher productivity and a more positive work-life balance since the beginning of the pandemic. However, it’s not all rainbows and butterflies, is it? We have been facing some challenges, to say the least. We struggle with unplugging ourselves once the work is done for the day, we need our office gossip, and even though we don’t need to wear shoes, we still kinda miss them. Many problems can appear when we are managing virtual teams. However, does that mean we cannot ace a video meeting or have the same level of communication with our teammates as we did before? Never! All we have to do is get our hands to the right collaboration tools to manage our virtual teams. I give to you the solutions to the most common problems we’ve faced working from home. Trust me, it really is as easy as pie!

1. Communication breakdown: it’s not all about messages — it’s about meaning

The one most reported problem of remote teams is communication — or the lack of it. But it has nothing to do with missed messages. It has everything to do with lost context.

When you communicate face-to-face, 70–90% of what you intend is communicated through body language, tone of voice, and facial expressions. Remote workers lack that level. An urgent message meant to be productive will be cold. A wait in responding will be perceived as not caring.

That’s why business communications tools like Chanty, Google Chat, and GoToMeeting aren’t nice-to-haves, they’re must-haves. They facilitate teams to communicate in real-time, clarify their communication, and utilize richer media like voice and video. Still, the best tool is nothing without a shared communication culture.

HR comes into play here. Get teams to figure out how they communicate: messaging vs. meeting, how they handle urgency, and what “offline” means. Prioritize making voice notes and camera-on calls the new normal to bring back that human feel.

Communication isn’t only about words. It’s about being heard — and feeling connected.

2. Collaboration without clarity: the hidden cost of scattered work

In an office, things naturally tend to overlap. You stretch over a desk. You cut off someone at the coffee machine. You interpret a face at a brainstorming session.

In virtual teams, it doesn’t happen. And without the proper tools, folks will naturally feel like they’re working in solitude — despite being part of a team.

This is where Google Workspace, Microsoft 365, Dropbox, and OneDrive come in. These apps are not simply storage devices — they create a virtual workspace where collaborators can work together. Teams can work together on docs, comment in real-time, and have one source of truth.

But what really matters is psychological safety. If employees don’t feel free to give each other working drafts or ask for help, technology can’t fix that. HR leaders must create a space where collaboration means learning alongside one another, not just working alongside one another.

Technology reduces the friction. But humans reduce the fear. That’s how collaboration thrives.

3. Remote project confusion: why visibility matters more than ever

Without structure, remote projects can drift. Deadlines are missed. Jobs get blurry. Team members do not know what others are doing — or what they must do.

Project management tools like Asana, Jira, Basecamp, and SmartTask bring much-needed discipline. They break goals into doable pieces. They delegate tasks. They provide timelines and certainty.

But aside from task management, these sites are emotional clarity tools. When everyone can see who’s working on what, stress goes down. Nobody feels like they’re doing it all themselves. Nobody feels ignored. Transparency is peace of mind.

For HR, it’s a golden opportunity. Utilize these tools not just for productivity — but for inclusion. A reserved junior team member during meetings can spring to life when they are given clear guidance in a task board. A mute struggler might reveal to us their stress in overdue assignments.

Project management tools have secrets. Savvy HR teams listen intently.

4. Time and productivity tracking: from surveillance to self-awareness

Time tracking is one of the more controversial aspects of remote work. Done badly, it’s intrusive. Done well, it’s an amazing wellness and performance tool.

TimeDoctor, Hivedesk, Toggl, and PomoDone are some of the applications that enable teams to see how they spend their time. They show data on attention, idleness, and task-switching. To remote teams, this isn’t accountability — it’s awareness.

Most remote workers struggle to “switch off.” They work longer, take shorter breaks, and quietly burn out. HR can use time-tracking data not as a punisher, but as a protector. Recognizing overwork early is an act of care.

Furthermore, these tools empower people. People can look at when they’re most productive, or where they drift off course. They can set their own schedules, and build better habits.

The true value isn’t in tracking time — it’s in getting time to work more effectively for individuals.

Final Thought

No matter how many tools you bring on board, virtual teams will fail if their human needs are not met. The need to connect. To be seen. To understand. To trust.

Which makes HR’s role so critical. You’re not just choosing software —you’re developing culture. When you combine great tools with compassionate leadership, you don’t just solve issues — you create an environment where remote doesn’t equal removed.

Because in the end, remote teams don’t succeed because of technology.

They succeed because they care.

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